Jeffrey Howard

Founder/Performance Specialist

    I’m Jeff Howard, the proud owner of Sportswest Fit. I am deeply passionate about helping individuals of all ages adopt a healthy lifestyle, with a primary focus on establishing a consistent routine of resistance training. With over 20 years of experience as a science-based strength training specialist, I have honed a training philosophy aimed at empowering individuals to take charge of their bodies and transform their lives.


    Sportswest Fit has evolved into a leading training program, catering to a diverse range of individuals within and beyond the Conejo Valley. We have successfully served hundreds of clients who have not only achieved athletic milestones such as playing varsity sports, earning college scholarships, and competing at elite and professional levels but have also experienced remarkable and lasting boosts in confidence that positively impact all facets of their lives.


    At Sportswest Fit, we firmly believe in setting measurable goals and utilizing progress benchmarks to design programs that deliver tangible results. Our ultimate objective is to enhance performance and minimize the risk of injuries by cultivating efficient movement patterns through comprehensive training. By focusing on developing and challenging these patterns, we help our clients improve their overall performance and significantly reduce the likelihood of setbacks.


    Join us at Sportswest Fit, where we are committed to helping you reach your fitness goals and transform your life. With our science-based approach, personalized programs, and unwavering support, you can take control of your body, achieve remarkable progress, and unlock your full potential.